Social media, in many ways, is where the public meet the company face-to-face (digitally).
It is also where a company’s achievements, leadership, and influence should permeate, especially since digital activity on mobile devices (where social media dominates), has been increasing rapidly.
Over the past few years, we have seen massive growth, both in audience expansion as well as engagement, driving traffic to other web resources, and most importantly, leads.
In order to capitalize growth and build a strong presence in digital for the future, I propose the following organizational structure and strategy.
Ever wan·der 